Unlike what most companies and sales professionals think, pricing is psychological. It should not be arbitrary or determined by an algorithm on profit margin. It needs to be presented so prospects want to BUY your product or service due to how the price makes them feel.

So, how can you position your price as a sales tool and make customers eager to buy your product?

Join the Greater Providence Chamber along with internationally-known speaker and sales trainer, Allan Langer, as he takes a deep dive into Proper Pricing Strategies, and proper pricing presentations, to help you SELL more.