The Greater Providence Chamber of Commerce today announced that Lara Salamano has joined the organization as Chief Strategy Officer. Salamano will lead the Chamber’s marketing and digital services and drive additional initiatives to support the business needs of its member companies.
 
Salamano most recently served as Senior Digital Strategist and Design and Innovation Hub Lead for Infosys, a global leader in next-generation digital services and consulting with offices in Providence, Rhode Island. Previously, she was Chief Marketing Officer for the Rhode Island Commerce Corporation having brought a deep marketing and digital skillset from her prior roles at CBS/POP and Viacom/MTV Networks. Salamano also served as a member of the Chamber’s Board of Directors before assuming her position as Chief Strategy Officer.
 
“Lara brings a wealth of knowledge and experience in some of the most important areas businesses need to be focused on in these very complex times of technological innovation and tectonic shifts in consumer and economic trends. We are very pleased to have her as a key part of our team. I urge businesses to reach out to the Chamber to access our talent and resources to help them innovate and become leaders in their own space,” said Laurie White, president, Greater Providence Chamber of Commerce.
 
“My passion is helping companies, large and small, meet and exceed their goals by providing them with the knowledge and resources they need to attract more customers, increase engagement with their services and grow their bottom line,” said Salamano. “If your business is not already a member, I encourage you to join the Greater Providence Chamber today. Take advantage of the opportunities we have to help your business thrive now and in the long term. I am happy to connect with Chamber members to find ways we can support them with our marketing and digital services and offer additional resources to clear existing hurdles to their growth.”
 
The Chamber is a highly regarded resource for businesses in Rhode Island. Membership offers companies access to key influencers, critical events and exclusive opportunities, including:
 
Government Advocacy

• Dedicated policy lead representing the business community on crucial topics

• Exclusive training for members on AI and sustainability
• Access to business news, educational white papers, expert webinars, and blog with key insights

• Opportunities to hear from and network with top business leaders and government officials
• Intimate gatherings and learning sessions with industry experts

• Cost-effective ways to connect with Chamber members through event sponsorships, email blasts, digital advertising, and social media

• Access to on-staff experts in marketing, digital services, business research, and workforce/talent resources